Santa’s Well-Kept Secret – (Shhh! He uses a PIM system)
At Santa’s workshop, the world’s largest producer and distributor of toys, and most likely the busiest place on Earth during December, Santa Claus and his elves are working hard to get all the toys right for children all over the world - an...
PIM vs. MDM – Do you know the difference? And why it is important to you?
Many companies' sales and marketing strategies have changed dramatically over a number of years and are now moving with lightning speed towards the fast, digital world. In a study of expected turnover, eMarketer has estimated that e-commerc...