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Digitizing and online shopping are here to stay, and companies are opening new online stores as never before - both in the B2C and B2B markets. As a webshop administrator, however, you will soon discover that a large part of your working ho...

Perhaps you have already gone through the process of starting an online store. Perhaps you are still only in the preparatory phase. No matter which of the two scenarios applies to you right now, you are most likely very aware that handling ...

In a blog post published in February 2021, Randy Rockinson, Product Manager for Product Data at Google Shopping, explains how unique and accurate product information helps brands, manufacturers and retailers present their products on Google...

At the beginning of 2020, commerce was already on the cusp of mass digitization. However, this was accelerated following the many physical limitations and restrictions of that year. This increase in online traffic has made Product Informati...

  Four out of five Danish B2B buyers shop primarily online when shopping for the company, and 70 percent of buyers' budgets goes to online shops. This is demonstrated by a new analysis from the Danish Chamber of Commerce, focused on the gre...

  Amazon is here. And it's going to reshape Nordic e-commerce, as has been the case in the other markets in which Amazon has made its entry. In October 2020 Amazon opened its Swedish branch. and Denmark is by many retail experts expected to...

Product information is often stored and updated in various systems across an organization. When the same data is used by your product development, marketing, and procurement teams, the data sets exist in silos, the information is not standa...

When opting for a Product Information Management system, also called a PIM system, a key choice is whether to go for an independent best-of-breed solution or an integrated solution that is built into a CMS or an ERP solution. Fortunately, t...

The holiday season is a time for celebrating. Traditionally, it is a time when even the most unlikely dreams might come true. At office parties across the country and around the world, staff members from marketing, product development and I...

Incomplete and poor product information is the greatest obstacle on the path to success with e-commerce. The first step past this obstacle is to get an overview. What parts of the necessary product information are accessible, where are they...