Perfion Blog

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The pros and cons of running PIM in the cloud

When you are responsible for IT in a business, you need to ensure your product data is easy to access, simple to maintain and most importantly, accurate across all channels. This is where product information management, or PIM for short, ca...

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How is PIM Vital to Your SEO Strategy?

Search engine optimization (SEO) strategies have become a vital component of digital marketing campaigns. Statistics collated by the Content Marketing Institute reveal that 61% of marketers consider SEO their top inbound marketing priority....

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How Can PIM Benefit Social E-Commerce?

At the beginning of 2020, commerce was already on the cusp of mass digitization. However, this was accelerated following the many physical limitations and restrictions of that year. This increase in online traffic has made Product Informati...

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