Perfion Blog

Three good reasons to create a new product in PIM before ERP


If you are a product manager, you will likely recognize this scenario: 

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"Warning" to marketing managers: Customers will be dependent on the detailed product information in your webshop


To be dependent – it doesn't sound particularly nice right off the bat. Nevertheless, your customers can easily be "dependent" in a good way, if you are a marketing manager giving them a unique...

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How to quickly prepare your products for the online store using PIM


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How to get PIM to easily print documents using data from ERP


Most marketing departments will recognize the challenge: the need to be able to communicate quickly with individually adapted information for the customers is increasing, but there is no extra...

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Disorganized product data prevents you from succeeding in e-commerce


An online store must be visually inviting, easy to navigate and fast to use. The whole idea behind e-trade is to make purchasing easier for the customer, but even the most beautiful designs and...

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The one thing a B2B online shopping site must focus on


Here is the hard truth for those of you who work with B2B e-commerce. Just about no one visits your online store because they want to. 

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Avoid these 4 obstacles and succeed with B2B e-commerce


E-commerce is a hot topic among B2B companies. Everyone agrees that the potential for e-commerce is enormous, and that it is important not to get left behind.However, it is not an easy exercise,...

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Take control of your product’s life cycle using PIM


In a market that changes rapidly, it is important that you can move quickly from an idea to a salable product. For this to happen, you must be able to collaborate efficiently across departments...

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erfal opts for a modern product database solution


At erfal, the German manufacturer of high-quality privacy and sun protection products, insect protection systems as well as curtain rods and rails, double data maintenance will soon be a thing of...

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Paul Gielow is International Solution Consultant for Perfion PIM


We are proud to announce that Paul Gielow has joined the growing Perfion team as an International Solution Consultant for Germany, Austria and Switzerland.

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